IM Direct Launches Raw Caffeine, Our New Bulk Product

Introducing Raw Caffeine, Our New Bulk Product Some people swear by their cup of morning coffee, partly for the ritual of it, but more likely for the stimulant effect; put simply, it wakes them [...]

IM Direct Launches Ingredient SaffSerene™ From Partner CK Nutraceuticals

Mood… it’s a touchy word, right? Primarily because it all depends on the mood you’re in at the moment. If someone says “You look like you’re in a bad mood…” it tends to put you in an even worse [...]

IM Direct Launches Deep Ocean Minerals™ from Partner CK Nutraceuticals

Consumer demand is ever evolving and it has become essential for us to co-evolve. We’ve recently touched on topics such as hydration and anti-aging, both front runners of consumer demand in our [...]

IM Direct Launch of Organic Superfoods Product Line – Over 60 New Ingredients & Blends

Foods and beverages abundant in vitamins, minerals, proteins, antioxidants and a variety of other nutrients, widely known as superfoods, have taken our industry by storm driven by consumer demand [...]

Waste Not, Want Not – Ingredient and Food Waste Along the Supply Chain

According to a report done by the Natural Resources Defense Council (NRDC), getting food from farm to table uses 10% of the total U.S. energy budget, takes up 50% of U.S. land, and guzzles 80% of [...]